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VISION
We believe

• Athletes are role models.
• Athletes are visible.
• Athletes are influential.

Our vision is that all athletes will take responsibility for their actions both in and out of competition and participate with us. Together we can Change the Conversation.


Seminars

CEF Pure Sport Speaker Series

Commencing in 2008, CEF (in association with The Agency for Cycling Ethics) will launch the Pure Sport Speaker Series at cycling events across the U.S. CEF will also carry our message to your team, event, school or company upon request.

The Pure Sport Speaker series creates opportunities for you to present:

Athlete reception Media reception Panel Presentation (by topic) Panel Presentation (by topic) Why Pure Sport and Fair Play are important in sports and sports marketing Why Pure Sport and Fair Play affect you (as an athlete) and your company Science 101: What fans must know about anti-doping How fans/athletes can respond to a doping culture (ACE perspective and solution/opportunity Q&A opportunity (open-mic format)

Our approach to event production allows you to sponsor in full or allow other companies to sponsor portions of your event. We bring experts in the area of sports, professional athletes and medical experts and custom tailor an event to reach your demographic and issues relevant to your business. We also bring our message into schools and other not-for-profits to raise awareness of Pure Sport and Fair Play and provide you with an opportunity (where appropriate) to promote your cause.

Please contact us for details and pricing.


Science

We want to create with ACE the first Scientific Advisory Board, comprised of some of the worlds leading doctors, research personnel and others in the anti-doping, HGH, oxygen transmission areas of research and study applied to athletic performance. We need to raise $250,000 to allow their hard work to reach the public by paying for research and discussing their findings. Click here to learn more.


Sports

Coming Soon


Students

We partner with our athletes and sponsors and take the PURE SPORT message to colleges, high-schools, amateur teams and clubs, creating a shift in public perception by confronting the present and shaping the future. One person at a time…


CEF is a California Non-Profit 501(c)
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